Make Inclusion Stick Beyond the Workshop
Why your inclusion efforts fade within weeks and what to build instead.
Most organisations have run inclusion workshops. Many have run several. The intent is real. The problem is what happens after.
Within weeks, the language fades. The behaviours drift back. New hires never receive what the rest of the team learned. Managers default to their own style under pressure. The workshop becomes a memory, and the same issues resurface in exit interviews, engagement scores and sick leave data.
This is not a failure of intent. It is a design problem. One-off training treats inclusion as knowledge transfer. It is not. It is a set of behaviours that need to be embedded in the daily situations where friction actually shows up: the meeting, the feedback conversation, the 1:1, the onboarding, the team social.
In this keynote, Stine Marsal draws on 170+ qualitative interviews with employees across the Nordics and 18 years of operational experience to show where inclusion breaks down in practice and what organisations can put in place to make it hold. The focus is on the operational changes that work, not the awareness campaigns that do not last.
What you will leave with:
Why one-off inclusion training fails and what to replace it with.
The five workplace situations where hidden barriers show up most often and how to redesign them.
A practical framework for embedding inclusive behaviours into daily operations without additional budget.
How to connect inclusion work to the retention, absence and engagement metrics your leadership team already tracks.
Who this is for:
HR directors, people leaders and senior leadership teams responsible for culture, retention and employee experience. Particularly relevant for organisations that have invested in D&I training and are not seeing lasting results.
Pricing and formats
All sessions are available as a standard keynote or fully tailored to your organisation, audience and challenges.
Formats: keynote (45-60 minutes), half-day workshop with group exercises, or online session. Delivered in English, Danish or French.
Online sessions from 2,350 EUR / 17,500 DKK + VAT. Onsite keynotes from 3,350 EUR / 25,000 DKK + VAT. Extended workshops from 4,700 EUR / 35,000 DKK + VAT.
Tailored sessions are quoted based on your brief.
Real reactions from the people in the room
What HR and CX leaders say about working with Stine
“Interesting, entertaining
– and we left with concrete ideas”
“Stine’s presentation and work made it easy for us to turn insight into practice”
“One of the most impactful session this year”
Stefan Gildhoff,
Director Sales and Customer Experience
The Royal Danish Theater
Interesting, entertaining
– and we left with concrete ideas
“Stine’s keynote was a real eye-opener. She created a clear link between accessibility and lost revenue, and showed how small changes can lead to big results for the business.Her concrete examples made us rethink how we integrate accessibility in our work with guests. It was not only interesting and entertaining – we left with clear ideas for creating more inclusive customer experiences.”
__________
Tailored keynote on hidden accessibility barriers in cultural institutions – and what they mean for audience reach and revenue.
Sanne Forsberg Holm
Chief People Officer
LEGO House
Stine’s presentation and work made it easy for us to turn insight into practice
“Stine mapped our guest and employee experience through a diversity lens and delivered a sharp, action-oriented report and presentation to executive management – the most hands-on we’ve ever received. She translated hidden barriers in the consideration and purchase phase, during the visit and afterwards into clear, concrete solutions. She also developed training videos for our guest-facing employees, making them feel more prepared for the diversity they meet every day. We are very satisfied with the tangible results we’ve achieved”.
__________
Executive advisory, guest and employee journey analysis, plus an Inclusive Guest Experience training programme for LEGO House.
Andreas Arentoft
Senior Network Advisor
NOCA - Denmark’s leading HR Network
“Stine’s personality and presentation skills captivated our audience. Drawing on her extensive experience, she demonstrated how diversity drives tangible business outcomes, offering practical value to the leaders and professionals at our ‘DEI Day’ conference.
Several attendees later shared that this was one of the most impactful sessions they had attended this year”.
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Keynote on hidden barriers to inclusion, wellbeing and retention for neurodivergent, LGBT+ and culturally diverse employees – and how tackling them drives better business results for everyone.